Qualtex

B2B Website redesign & build

Qualtex wanted to switch their existing website to using Magento as their technology platform and introduce some exciting capabilities that were impossible with their current ageing solution.

Magento
Overview

Qualtex wanted a better experience for their customers.

The original website had been around for a while and was developed over time using old technology that didn’t allow them to create the new capabilities they required.

Starting with the data and testing.

At the start of our engagement, we needed to ensure some assumptions were correct to see if this could better indicate what strategy and design changes were required.

We had some initial raw data to work with, and we also ran our tests to see if the assumptions were, in fact, correct. We were able to confirm some theories, disprove others and uncover some surprising insights.

Starting with a strategy for a better experience.

Armed with analytical data and user feedback we could start with the strategy and design.

Knowing what was working and not working with the existing website allowed us to concentrate on the changes that would make the biggest impact on conversions and user experience.

The Results

Better user experience for customers to help increase conversions.

The finished website increased the user experience for existing and new customers. This increased conversions considerably.

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Our lead generation process

Our tried, tested and perfected process for delivering you the best highly qualified leads looking for your services from your business.

1. Setting you up for success

Lead Generation Audit

Our first step is to listen to you because you understand your customers better than anyone else. After hearing your needs and criteria for the ideal client, we conduct a comprehensive audit. This helps us determine the size of your potential audience, the cost per lead, and the expected conversions.

  • User Research
  • Key Objectives
  • Performance Benchmarking

2. Design, CRO and Personalisation

Website Design

Every website we create for your business is meticulously crafted to maximise conversions. We pay attention to branding, layout, typography, and copy, putting ourselves in your audience's shoes to anticipate their actions on the site. Our focus is entirely on driving sales with a distraction-free design.

  • Experence Design - UX
  • Visual Design - UI
  • Coding

3. Constantly measuring and refining

Conversion Rate Optimisation

Once a campaign is live and users visit our website, they're not guaranteed to inquire about your product or service. Our role involves recording user interactions on the site and studying behavioural patterns. These insights enable us to make subtle adjustments to ensure users are engaged, finding the information they need and taking the next step.

  • Behaviour Analysis
  • Conversion Rate Optimisation
  • Data Analysis

The results are highly qualified leads looking for your services from your business

Leads that have contacted your business are far more likely to turn into customers.

<span data-metadata=""><span data-buffer="">Websites by subscription?

<span data-metadata=""><span data-buffer="">Imagine knowing you have a team of website experts ready to help you make your website a success.

<span data-metadata=""><span data-buffer="">Successful websites usually need ongoing SEO, Optimisation and Maintenance services to be effective. Not to mention additional services like conversion rate optimisation to increase conversions or making more significant design changes that might need user testing to ensure they work for your users.

It’s not as crazy as it may first seem. Most of our clients eventually pay for monthly ongoing services with our standard payment options.

Subscription Extra Small

£250 pm

4 hours per month. One request at a time.

Included:

  • 4 hours per month
  • One request at a time

Subscription Small

£600 pm

10 hours per month. One request at a time.

Included:

  • 10 hours per month
  • One request at a time

Subscription Medium

£1,400 pm

20 hours per month. One request at a time.

Included:

  • 20 hours per month
  • One request at a time

Subscription Large

£2,500 pm

40 hours per month. One request at a time.

Included:

  • 40 hours per month
  • One request at a time